Vig (Juice) Explained: The Hidden Cost of Every Bet

Understand what vig (juice) is in sports betting, how it affects your break-even win rate, and how to minimize its impact on your bottom line.

The vig is the reason most sports bettors lose money long-term. It’s the sportsbook’s commission on every bet — and if you don’t understand how it works, you’re flying blind.

What is Vig?

Vig (short for vigorish, also called “juice”) is the fee the sportsbook charges for taking your bet. It’s built into the odds, so you never see a separate line item — but it’s always there.

The most common example: -110 odds on both sides of a spread.

At -110, you bet $110 to win $100. If you win, you profit $100. If you lose, you’re out $110. That extra $10 you risk beyond your potential profit is the vig.

How Vig Affects Your Break-Even Rate

In a fair 50/50 coin flip, you’d break even at +100 odds (bet $100, win $100). But sportsbooks don’t offer +100 on standard markets. They offer -110.

At -110 odds, your break-even win rate is:

Break-even % = Risk / (Risk + Profit) = 110 / (110 + 100) = 52.38%

You need to win 52.38% of your bets just to break even. That 2.38% above 50% is the vig’s impact on your required win rate.

Odds Break-Even Win Rate Vig Impact
-105 51.22% +1.22%
-110 52.38% +2.38%
-115 53.49% +3.49%
-120 54.55% +4.55%
-130 56.52% +6.52%

The worse the odds, the higher your required win rate. At -130, you need to win almost 57% of your bets to break even.

Try the vig-calculator

Vig as a Percentage

You can express the vig as a percentage of the total risk:

At -110/-110 (standard spread)

This means the book expects to keep about 4.76 cents of every dollar wagered on this market. This total vig percentage across both sides is also known as the sportsbook hold.

At -105/-105 (reduced juice)

  • Total implied probability: 51.22% + 51.22% = 102.44%

  • Vig percentage: 2.44%

Half the vig of -110. Over hundreds of bets, this difference is massive.

How Sportsbooks Profit

Sportsbooks don’t need to be right about who wins. They need balanced action on both sides plus the vig.

Example: A market at -110/-110

  • 100 people bet $110 on Side A (total: $11,000)

  • 100 people bet $110 on Side B (total: $11,000)

  • Total collected: $22,000

Regardless of who wins, the book pays out $21,000 ($11,000 in stakes + $10,000 in winnings). They keep $1,000 — the vig.

In practice, action is never perfectly balanced, so books also rely on accurate line-setting. But the vig is the structural foundation of their business model.

Strategies to Minimize Vig

Line Shop

Different sportsbooks offer different odds on the same event. If one book has -110 and another has -105, you save 2.32% in vig by choosing the -105 book. Over a season, this alone can turn a losing bettor into a break-even one.

Target Reduced Juice Books

Some sportsbooks structurally offer lower vig:

  • Pinnacle: ~2% vig on major markets

  • Circa: Low-hold lines on NFL/NBA

  • BetCRIS: Competitive vig on most sports

Avoid High-Vig Markets

Player props, first scorer bets, and exotic parlays often carry 6-15%+ vig. The vig is highest where the book’s risk is highest and where recreational bettors don’t price-shop.

Use Promos and Boosts

Odds boosts and promotions temporarily reduce or eliminate the vig on specific bets. These are often legitimately +EV.

Key Takeaways

  • Vig is the sportsbook’s built-in commission on every bet

  • At -110, you need a 52.4% win rate just to break even

  • Line shopping and targeting reduced-juice books saves significant money over time

  • The vig compounds — even a 1% reduction in vig adds up to hundreds of dollars over a season

Frequently Asked Questions

What is the vig in sports betting?

The vig, short for vigorish and also called juice, is the sportsbook's commission built into every bet. At the standard -110 odds, you bet $110 to win $100. That extra $10 you risk beyond your potential profit is the vig and it is how sportsbooks guarantee their profit.

What win rate do you need to break even at -110?

You need to win 52.38% of your bets to break even at -110 odds. That 2.38% above 50% is the direct impact of the vig on your required win rate. At worse odds like -120, you would need to win 54.55% to break even.

How do you reduce the vig on your bets?

The most effective way is line shopping, which means comparing odds across multiple sportsbooks and betting at the one with the best price. Getting -105 instead of -110 cuts the vig nearly in half. You can also target reduced-juice books like Pinnacle that structurally offer lower margins.

How much does the vig cost over a full betting season?

At -110 odds the sportsbook keeps about 4.76% of total money wagered. Over 500 bets at $100 each, that is roughly $2,380 in vig. Reducing to -105 on average cuts that to about $1,220. The difference of over $1,100 is why line shopping is the easiest way to improve results.

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